I'm Kirk

I created the UGC club to help creators turn their side hustle into a mainstay. For free. Tap into my 10+ years of experience as a creative strategist and make your name in the UGC industry.


Personal Brand

  • August 1, 2023By Kirk Axley

    Your competitors — other UGC creators — are offering the same services as you. For the same price. You are all utilizing the direct response marketing formula, and have similar backgrounds in a relatively new industry. How do you stand out? Your personal brand. Building a personal brand is not about vanity, it’s about survival. Creators

  • June 12, 2023By Kirk Axley

    As a new creator, one of the first hurdles you’ll need to jump is deciding whether or not to have a dedicated TikTok account for UGC. And let me tell you, people waste a helluva lot of time here. If you have already amassed followers on a personal TikTok account, or just don’t want the